When I was deciding on which charity/initiative to donate our profits to I was very sure on one thing. I didn’t want to donate money to any organisation that was promoting speciesism. I knew of Friend at the time but a few more people recommended them and the more I read the more I knew they were the perfect fit. And so, with every product we sell, we donate 20% of our profits to support the team at Friend and the amazing work they do on a daily basis. Not only providing sanctuary to animals, all animals, but promoting and advocating a sustainable vegan lifestyle.