Ecotricity is not your average energy company. For a start, we’re Britain’s greenest – but we go much further than that.
Launched over twenty years ago by our vegan founder Dale Vince, we offer a very different approach to energy – putting a green outcome at the heart of everything we do.
When customers join us, they don’t just get 100% green electricity and frack-free gas – they become participants in our mission, making a difference every time they pay their bill.
We do that through our unique model: we use our customers’ energy bills to fund the building of new sources of green energy. We like to refer to this as turning ‘bills into mills’ – energy bills into windmills, sunmills and gasmills. We’re a not-for-dividend company – so our profits go back into our mission.
Green gas is still a relatively new idea in Britain. We first introduced it to Britain in 2011, but we’ve got big plans to start a revolution in green gas with the help of our customers. We’re developing Britain’s first green gasmills, using grass to make gas. It’s going to be 100% green – and a genuine alternative fracking!
The revolution doesn’t stop there though. In 2011, we introduced the Electric Highway, a national network of electric car charging points. With around 300 places to recharge, it’s possible to drive from Land’s End to John O’Groats totally emission-free – another amazing achievement achieved in partnership with our customers.
We even turned our local football club, Forest Green Rovers FC, into the world’s first vegan football club – and the greenest in the world, according to FIFA! Through FGR, we’re taking our sustainability message to a totally new audience – showing the world of sport that there is another way.
We do all of this in pursuit of a Green Britain – working across the three frontiers of energy, transport and food, which together make up 80% of our personal carbon footprints.
By changing how we power our homes, how we get around, and what we eat, we can make a massive difference.